2012 Speakers


Melissa Allison
Business Reporter, Seattle Times

Melissa covers Starbucks, Costco Wholesale and other major Northwest companies for The Seattle Times. She previously wrote about banking here and for the Chicago Tribune, The Charlotte Observer and a business journal in Columbus, Ohio.

Juan Luis Barrios
Director, Anacafé

Juan Luis is a third generation coffee farmer and has managed the family plantation since January of 2006. Barrios is a Board Member of Anacafe and has been since November of 2009.

Carlos Brando
Director, P&A Marketing

Carlos is a director and a partner of coffee consulting, marketing and trading company P&A International Marketing, which exports Pinhalense coffee machinery and consults for the ICO, the World Bank and companies and institutions in Brazil and other countries.

Liam Brody
Senior VP of Business Development & Corporate Relations for Root Capital

Liam is responsible for raising capital for the fund, brand management, and private sector collaboration. Liam has spent the past 15 years working in rural economic development and agricultural value chains in Latin America, Africa, and Asia.

Nicholas Cho
Co-Owner, Wrecking Ball Coffee Roasters

Nick is the brewing, barista training, and retailing specialist for Wrecking Ball Coffee Roasters and has served as a director on the the Barista Guild of America Executive Council and SCAA Board.

Frank Dennis
CEO, Swiss Water Decaffeinated Coffee Co. Inc.

Frank serves as the President and Chief Executive Officer of Swiss Water Decaffeinated Coffee Company Inc. He has worked within the coffee industry for more than 10 years.

Karen Foley
Publisher of Imbibe Magazine

Karen has been in the publishing industry for the past 15 years and is currently the publisher of Imbibe, an award-winning magazine and website dedicated to the world of premium drinks, from coffee to cocktails.

Daniel Friedlander
Marketing Manager, NUCOFFEE

Daniel is a marketing and social communications specialist with large experience in the coffee market. Works to create partnerships in which the grower´s contribution is clearly recognized.

Tracy Ging
Director of Sustainability, S&D Coffee

Tracy has spent the last fifteen years in specialty coffee scaling products and programs on a global level. She served as Deputy Executive Director of SCAA prior to joining the S&D team.

James Hoffmann
Co-Owner, Square Mile Coffee Roasters

James is the co-founder and Director of Square Mile Coffee Roasters, a small roastery and wholesaler in London. He was the World Barista Champion in 2007, having won the UK Barista competition in both 2006 & 2007.

Craig Holt
Owner of Atlas Coffee Importers

Craig is the owner of Atlas Coffee Importers. Craig has been a coffee geek for a long, long time now. He knows it shouldn’t surprise him that he is getting old, but sometimes he still can’t understand how it happened so quickly.

Chris Jordan
Director of Coffee for C. Dorman Ltd.

At Dorman’s, Chris is overseeing the development of it’s 11 Kenya based coffee shops and it’s roasting division. Chris is also supporting the Dorman’s expansion across the region with recently opened operations in Rwanda and a presence in Ethiopia.

Shauna Alexander Mohr
Partner, SevenStreams Group

Shauna is a consultant with extensive experience in the areas of sustainability, strategy and the design and facilitation of complex stakeholder engagement processes. Her passion for coffee began in 1996 while researching her master’s thesis on shade-grown coffee in Costa Rica.

Stephen Morrissey
Director of Marketing and Communications, Intelligentsia Coffee

Stephen works as Director of Marketing and Communications for Intelligentsia Coffee. In 2008, Stephen won the World Barista Championship for his home country of Ireland, however today calls Chicago home.

Maura O'Neill
Senior Counselor to the Administrator and Chief Innovation Officer at the U.S. Agency for International Development

Dr. Maura O’Neill has responsibility for driving innovation in development as well as public-private partnerships in the Agency which operates in 80 countries. Maura has co-led USAID Forward, the Agency’s worldwide reform effort.

Jamie Powell
Director of Food Services Division for New Seasons Market

Jamie works with all programs in category management, promotions and pricing strategy, as well as product selection and mix. She has over 20 years of diverse experience in retail operations that began after graduating from the Culinary Institute of America.

Maggie De Pree
Sustainability Director, Imaginals

Maggie is an innovation strategist who has spent over 12 years working with companies to create new markets to tackle sustainability challenges such as climate change, biodiversity and health care.

Ing. Samuel Reyes
Vice President of the Republic of Honduras

Ing. Samuel Reyes is the Vice President of the Republic of Honduras. With an extensive background in coffee, Mr. Reyes is responsible for shaping and driving government policy towards the coffee sector.

Ric Rhinehart
Executive Director, Specialty Coffee Association of America

Ric is currently serving as the Executive Director of the Specialty Coffee Association of America. Mr. Rhinehart has over the past twenty years held executive positions in several coffee & tea firms.

Tony Salas
President, ACM Peru

Tony is currently a part-time professor at Univ. de Almería in Spain and Dean of the Graduate Agribusiness Program at Univ. del Pacífico, Peru’s most prestigious business school.

Albert Scalla
Sr. Vice President, INTL FCStone LLC

Manages the Hencorp Futures division of the company, specializing in Risk Mangement through the usage of Futures and Options markets.

Christopher Schooley
Coffee Sourcerer, Coffee Shrub

Schooley believes that essential to acquiring a craft, and the surest path towards a deeper understanding of it is the sharing of knowledge and experience gained. Schooley is a coffee roaster who works for Coffee Shrub.

Oliver Strand
Food Writer, New York Times, GQ, Bon Appétit (and other publications)

Oliver Strand regularly contributes to the New York Times, Bon Appétit, Food & Wine and GQ. His column on coffee, “Ristretto,” appears on the New York Times online, and he is one of the restaurant reviewers for the New York Times dining section. He is writing a book on coffee.

Julie Wolfson
Freelance Writer for Cool Hunting, Tube Filter, KCBSLA, KCET Food

Julie is a freelance writer living in Los Angeles. She covers travel, lifestyle, art, design, food and pop culture for Cool Hunting, LAist, KCET, CBSLA, and several other media outlets.

Doug Zell
CEO, Intelligentsia Coffee & Tea

Doug opened Intelligentsia Coffee in Chicago’s Lakeview East neighborhood on October 9th, 1995. He has literally held every position in the company from coffee buyer, to roaster, to barista, to delivery driver, to bill collector, to Art Director, to chief floor sweeper and everything in between.